July 28th, 2010
Toronto office named digital & social media marketing AOR
TELETOON Canada Inc. has named Tribal DDB Canada’s Toronto office as its digital and social media agency of record (AOR).
Starting immediately, Tribal DDB Toronto will build a social media strategy with an integrated approach to extend consumer awareness and engagement of TELETOON’s three key brands – TELETOON, TELETOON at Night and TELETOON Retro – through digital and social media vehicles. New campaign work is expected to launch later this fall.
July 23rd, 2010
Tribal DDB Latina, DDB Latina’s digital-centric arm headquartered in Miami, announced today that it has won Volkswagen Latinoamerica’s digital regional account.
As Volkswagen’s Digital Marketing Agency for Latin America, Tribal DDB Latina will lead the creative development and management of the brand’s digital platforms in 26 countries. Tribal DDB Latina won the business in a competitive pitch.
“Volkswagen is looking to strengthen its digital leadership position within the automotive industry by adopting an aggressive interactive marketing strategy at a global level,” said Giselle Fiumara, Miami-based International Marketing Communications Manager at Volkswagen AG. “We have chosen Tribal DDB Latina because we know that it is the perfect partner to help us reach that goal in Latin America, and that the joint effort will contribute to Volkswagen’s success in the region.”
July 20th, 2010
Tribal DDB and McDonald’s just launched the new SpinArt site to celebrate the launch of McCafe Real Fruit Smoothies, the latest addition to the McCafe menu with a unique blend of real fruit, fruit juice, and low-fat yogurt, blended with ice.
McCafe Real Fruit Smoothies, available in Strawberry Banana and Wild Berry flavors, are made with an invigorating blend of real fruit — combinations of strawberries and bananas or blueberries, strawberries and blackberries — fruit juice, low-fat yogurt and blended with ice.
The online game demonstrates the art of making a real fruit smoothie by mixing bright luscious fruit and low fat creamy yogurt to make the perfect smoothie. Imagine what you can create. Pick your colors, speed, brush type and get mixing. Get started now.