Neutrogena Launches First-Ever Photo Flash-Mob to Encourage Fun Under The Sun

August 10th, 2011

Tribal DDB Singapore and J&J Neutrogena Launch Collaborative Project

Tribal DDB and Johnson & Johnson have staged the first-ever photo-mob via popular photo-sharing app Instagram for its Neutrogena Ultra Sheer sun block. The objective: To get youths who enjoy the sun to protect themselves with Neutrogena Ultra Sheer, as it provides up to 3x longer UVA protection*.

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