In partnership with Tribal Worldwide, The Lunchbox Fund, a nonprofit organization dedicated to providing a daily meal for orphaned and vulnerable schoolchildren in South Africa, created “Feedie” — the first-ever philanthropy app for foodies. Feedie taps into existing foodie behavior and current technology, inspiring foodies to leverage their passion for sharing photos of food to share actual food with those in need. The app was developed by digital production company MediaMonks.
FWA is an industry recognized Internet award program and inspirational portal, established in May 2000. It is the most visited website award program in the history of the Internet, with over 170 million site visits as of November 2012.