Tribal Worldwide in the Philippines announced today that Eugene Demata has joined the agency as Executive Creative Director effective February 2015.
In 2011, Eugene got The Hall of Fame award from The Creative Guild of the Philippines. Eugene is currently ranked #1 Creative Director in the Philippines by THE BIG WON 2014 creative ranking and constantly included in the hottest creatives in Asia ranking by Campaign Brief Asia.
Eugene was instrumental in driving DM9JaymeSyfu success in becoming Philippines’ hottest creative shop, helping the agency win the title of Campaign Brief Asia’s “Number 1 Most Creative Agency in the Philippines” in 2010. DM9JaymeSyfu also went on to receive a back-to-back wins as Campaign Asia’s Agency of the Year in 2012 and 2013.
Just last year, DIGIT won Digital Creative Excellence award from Agency Of The Year (AOY 2014 Awards) Philippines, a surprising feat because DIGIT is only a little more than a year old.
Eugene has already won an impressive number of metals from local and international advertising festivals including Philippines’ first-ever Cannes Grand Prix Lion for Smart “TXTBKS” and first-ever Cannes Media Lion for Gabriela, Philippines’ first-ever D&AD Yellow Pencil, Clio, New York Festivals, London International Awards, Spikes, Adfest, One Show, ANDYs, AME, Epica, AMES, Digital Asia Festivals, Webby Awards, AWARD, ADSTARS and acceptances from Luerzers Archive, Communication Arts and The WORK.
Eugene has more than 20 years of proven creative excellence and leadership, having worked across some of the world’s biggest brands, including Nestle, Procter & Gamble, McDonald’s, Del Monte, Schering & Plough, Toyota, Mead Johnson, Johnson & Johnson, Fonterra, Samsung and other local major brands like Jollibee, Smart, PLDT, Ayala and San Miguel.